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12 Best Red Hair Dyes to Create Bright, Bold Locks at Home

If you're ready for a Ree-inspired makeover, look no further.

By Rebecca Norris
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Amazon / oVertone

Trying out new hair dye ideas is beyond fun, especially when you decide to take the plunge and do something new, like going red. Even if you're a natural redhead like Ree Drummond, you might want to switch up your shade of red now and then. Her stylist, Amber Southern, often lightens her hair in the summer and switches to darker shades in the colder months. If you're wondering how these red hair color ideas will turn out on you, then check out these best red hair dyes that'll give you a gorgeous new look!

Our Top Picks

  • 1
    L'Oreal Paris Feria Shimmering Hair Color

    Editor's Pick

    L'Oreal Paris Feria Shimmering Hair Color

    $14 at Amazon
    Read more
  • 2
    Revlon Colorsilk Beautiful Color Permanent Hair Color

    Best Budget

    Revlon Colorsilk Beautiful Color Permanent Hair Color

    Read more
  • 3
    Clairol Nice'n Easy Hair Dye

    Best Coverage

    Clairol Nice'n Easy Hair Dye

    Read more
  • 4
    Garnier Nutrisse Nourishing Color Creme

    Under $10

    Garnier Nutrisse Nourishing Color Creme

    Read more
  • 5
    Revlon Root Touchup Hair Dye

    Best for Root Touch-Ups

    Revlon Root Touchup Hair Dye

    Read more

There are so many shades to consider when dyeing your hair at home. Looking for a hue that's cool or warm in tone? The best drugstore hair dyes have options for both. Choosing the right red hair color also depends on your natural color, but it's an achievable look whether you have blonde hair or a dark or light brown hair color. Even if you were on the recent natural gray hair color train, no problem! Many of these options offer total coverage, so you can switch up your look without worrying about fly-away grays.

Ahead, discover a dozen amazing red hair dyes ranging from pale strawberry blonde to rich auburn. If you're not quite ready to permanently become a redhead, we also found a semi-permanent option so you can still get in on the fun. And before you get to dyeing, check out these helpful tips for how to get hair dye off your skin!

1
Editor's Pick

L'Oreal Paris Feria Shimmering Hair Color

L'Oreal Paris Feria Shimmering Hair Color
1
Editor's Pick

L'Oreal Paris Feria Shimmering Hair Color

$14 at Amazon
Credit: Amazon
Pros
  • Bright, bold color
Cons
  • Not for subtle color change

Ready to have a bit of fiery redhead fun? This shimmery hair color will most definitely help. If you're a natural brunette, a red-toned auburn will bring you all the attitude of a bright red with half the maintenance.

Number of process steps:4
Application type:Gel
2
Best Budget

Revlon Colorsilk Beautiful Color Permanent Hair Color

Revlon Colorsilk Beautiful Color Permanent Hair Color
2
Best Budget

Revlon Colorsilk Beautiful Color Permanent Hair Color

Credit: Walmart
Pros
  • Most affordable option
Cons
  • May require extra conditioning

This bestselling brand offers a delicious cherry red color that's sure to grab attention. With an easy-to-apply cream, you get a rich, vibrant shade that covers grays. It is ammonia-free and super affordable, which is great if you want to dip your toe in the dye pool for the first time.

Number of process steps:3
Application type:Cream
3
Best Coverage

Clairol Nice'n Easy Hair Dye

Clairol Nice'n Easy Hair Dye
3
Best Coverage

Clairol Nice'n Easy Hair Dye

Credit: Amazon
Pros
  • Natural looking shade
Cons
  • May have strong odor

Get the recognizable strawberry blonde tones of Emma Stone and Jessica Chastain with this gentle box dye. This light shade goes well with cooler skin tones or freckles and has a softer hue for a gentler look. In addition to depositing dreamy reddish-blonde color, it promises total gray coverage, too.

Number of process steps:3
Application type:Cream
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4
Under $10

Garnier Nutrisse Nourishing Color Creme

Garnier Nutrisse Nourishing Color Creme
4
Under $10

Garnier Nutrisse Nourishing Color Creme

Credit: Walmart
Pros
  • Great for brunettes
Cons
  • May drip when applied

Looking to wade into becoming a redhead before completely diving in? This reddish-brown dye will be the perfect segue into the red color family. The mixture of avocado, olive, and shea oils will make sure your hair is extra nourished.

Number of process steps:4
Application type:Cream
5
Best for Root Touch-Ups

Revlon Root Touchup Hair Dye

Revlon Root Touchup Hair Dye
5
Best for Root Touch-Ups

Revlon Root Touchup Hair Dye

Credit: Amazon
Pros
  • Easy and fast to use for touchups
Cons
  • Does not cover whole strands

Already have color-treated red hair but need a solution for your grown-out roots? This easy-to-use kit delivers permanent color to seamlessly blend your roots with the rest of your hair.

Number of process steps:1
Application type:Cream
6
Best for Natural Hair

SoftSheen-Carson Dark & Lovely Fade Resist Hair Color

SoftSheen-Carson Dark & Lovely Fade Resist Hair Color
6
Best for Natural Hair

SoftSheen-Carson Dark & Lovely Fade Resist Hair Color

Now 20% Off
Credit: Amazon
Pros
  • Specifically formulated for hair of African decent
Cons
  • 14-day waiting period after relaxing hair

Give your curls some "red hot rhythm" with this vibrant copper-red dye. Formulated specifically for natural hair of African decent, Dark & Lovely protects your curls with major hydration while adding vibrancy to the color. You can also use it with chemically treated hair, but you should wait two weeks before coloring.

Number of process steps:2
Application type:Jelly
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7
11,000+ Reviews

Garnier Olia Bold Hair Color

Garnier Olia Bold Hair Color
7
11,000+ Reviews

Garnier Olia Bold Hair Color

Credit: Amazon
Pros
  • Intense color
Cons
  • Color may fade

This eye-catching color will help you transform your tresses into the likes of Jessica Chastain's. And because the dye is formulated with a 60 percent blend of oils, your mane could be just as shiny as hers.

Number of process steps:3
Application type:Cream
8
Gentle Formula

Schwarzkopf Simply Color Hair Color

Schwarzkopf Simply Color Hair Color
8
Gentle Formula

Schwarzkopf Simply Color Hair Color

Credit: Walmart
Pros
  • Best for sensitive skin
Cons
  • Color may look darker than expected

A dark red hair color that looks rich and delicious? Yes, please. Beyond the gorgeous shade it creates, this box dye does so without ammonia, silicone, or alcohol, ensuring a healthier (and safer) at-home dyeing experience.

Number of process steps:3
Application type:Cream
9
7 Shades Available

L'Oreal Paris Superior Preference Hair Color in Auburn Brown

L'Oreal Paris Superior Preference Hair Color in Auburn Brown
9
7 Shades Available

L'Oreal Paris Superior Preference Hair Color in Auburn Brown

Now 23% Off
Credit: Amazon
Pros
  • Rich, long-lasting color
Cons
  • May be runnier than other creams

If Debra Messing is your red hair idol, look no further than this reddish-brown hair dye. The rich formula is designed to deliver eight weeks of fade-resistant color, simultaneously concealing all grays in the process.

Number of process steps:3
Application type:Cream
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10
19,000+ Reviews

Schwarzkopf Keratin Color Hair Color Cream

Schwarzkopf Keratin Color Hair Color Cream
10
19,000+ Reviews

Schwarzkopf Keratin Color Hair Color Cream

Credit: Amazon
Pros
  • Anti-breakage formula
Cons
  • Color may bleed

If you prefer to have dark hair, you can try this deep color that has a hint of red. The formula also works to prevent breakage, cover grays, and strengthen strands from roots to ends.

Number of process steps:3
Application type:Cream
11
10-Minute Treatment

Clairol Nice'n Easy Perfect 10

Clairol Nice'n Easy Perfect 10
11
10-Minute Treatment

Clairol Nice'n Easy Perfect 10

Now 28% Off
Credit: Amazon
Pros
  • Fastest process
Cons
  • May have strong odor

This stunning, natural-looking dye kit takes just ten minutes to totally transform your hair and lasts up to 60 days. Just make sure you use it immediately after mixing because it activates quickly!

Number of process steps:3
Application type:Cream
12
Best Semi-Permanent

oVertone Ginger Coloring Conditioner

oVertone Ginger Coloring Conditioner
12
Best Semi-Permanent

oVertone Ginger Coloring Conditioner

Credit: Overtone
Pros
  • Takes only 10 minutes
Cons
  • Works better on light hair

Not ready to actually dye your hair red? Consider testing the waters with a color-depositing conditioner instead. This ginger one will deliver a coppery color that'll last for a few washes.

Number of process steps:1
Application type:Conditioner

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